• Marketing Strategy
  • Customer Insight
  • Customer journey
  • branding
  • Customer Engagement
  • Marketing Communication
  • Digital Marketing
  • Content Marketing
  • Inbound Marketing
  • Email Marketing
  • Creative design
  • Mobile Marketing
  • Social media
  • Direct marketing
  • Copywriting and editing


As a blend of data, branding and creative marketing people, we can help you achieve the level of customer engagement that’s right for your business.

We help you make sense of your customer data. Using meaningful insights to provide creative, personal and relevant communications, simplifying your customers’ decision making and inspiring them to take action.

Our mission is to help you achieve better results from your marketing. Developing an understanding of your brand, customers and key objectives is at the heart of everything we do.

We spend time with you, your customers and your staff to obtain a clear and simple view of how effective your current marketing strategy is and what you want to achieve using your current customer data to provide insight into customer responses and buying behaviour.

Armed with this insight we’ll propose and implement the simplest and most effective set of marketing strategies to meet your business goals.

Whatever the size of your business or the market you operate within we can help you get better results from your marketing budget.


  • The Insight People

    Managing Director
    6 - 20 Employees 2014 - Current
    The Insight People

    A Fellow of the Institute of Direct Marketing, I have over 25 years marketing experience at board level within a variety of blue chip organisations and digital marketing agencies. Having experience in B2C and B2B businesses, I provide businesses with strategic advice and am intimately involved in the development of engagement strategies and creative solutions for our clients.

    I'm also available for workshops, seminars and public speaking events.

Email Gerry

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